Objective
- Awareness and branding of Eighth Africa Regional Conference on Women (Beijing + 15), 16-20 November 2009, Banjul, The Gambia
Services
- Branding of all conference materials and gift items
- Brand management of all media products (OOH, Web, TV and Radio)
Outcome
- Well branded campaign
- Women empowering messages showing women ready for action by using women
of different ages and occupation tying their wraps - Image appealed to African Women, they understood the objective of Beijing+15 and
were committed to action.
